SCRIPTS: VIRTUAL HOME TOURS
Here are some scripts for right now. Your clients are looking for encouragement, ways to keep spirits high, tips for cutting expenses, and valuable advice for navigating this new normal. To help you showcase your expertise and stay connected to your sphere, we’ve put together a collection of timely, client-facing marketing assets below. Copy and customize with any specific messages you’d like.
This collection includes:
- Email (Subject line, body copy, and image header)
- Call scripts
- Text scripts
- Social post (Caption and image options)
IMPORTANT: Please note that the video tour feature is COMING SOON to the KW App. The feature should be live within the next week
Live Video Home Tours
SUBJECT LINE
Tour a home without taking a step.
COPY
Dear (Client),I hope that you and your family are staying safe and doing well. I’m reaching out because lately there has been a lot of interest in touring homes for sale virtually. If you’ve been considering a new living situation, right now could be an excellent time to start your search. And, with live video tours, it’s never been easier to find your next home from any room in yours. The first step? Download my app [include unique download URL] and start searching. Here are just a few features you can expect:
1. Live Video Tours – Coming Soon
Scroll to the bottom of any property page and press the “Schedule Tour” button to arrange a live video tour for whenever and however is most convenient for you.
2. Neighborhood Search
Browse houses and gain proprietary market stats and local insights from any neighborhood that strikes your fancy.
3. Landmark Search
Find properties close to specific landmarks such as museums, parks, universities, monuments and more.
4. Collections
Curate your favorite homes into custom collections that allow you to share and collaborate with friends, relatives, and me, your agent.
5. Guide
My custom buyer and seller guide outline the entire real estate transaction, making it easy to know what to expect and keep track of the entire process.
For more information on my KW App , call or text me at any time. I’m always happy to answer any questions or just chat for a bit.
CALL SCRIPT
NOTE: Please reviewthis page to ensure you are in compliance with the Do Not Call / Telephone Consumer Protection Act.
AGENT: Hi, [client]! It’s [agent], and I just wanted to call and see how you are doing.
[LISTEN AND RESPOND EMPATHETICALLY]
I was also calling to let you know I will soon be doing video tours through my
KW App. Have you downloaded it yet?
[IF YES]
Great! All you will do is scroll to the bottom of any property, click the “Schedule Tour” button, select “Live Video,” and indicate when and on what video platform you’d like me to reach you.
From there, I’ll give you a live walkthrough of the home while answering any questions that come to mind. It’s just like seeing it in person, except you don’t have to move an inch.
[IF NO]
Okay. Well, I just sent you an email with a download link and information on how to set up a video tour, if that’s something you would be interested Let me know if you don’t see it and I’ll be happy to send it again.
[SIGN OFF]
It was nice talking to you, as always, [client]. Keep staying safe and let me know if there’s anything else I can do for you.
TEXT SCRIPT
TEXT: Hi, [client]! It’s [agent]. I just wanted to tell you I will soon be doing video tours through my KW App! I also sent you an email with a download link and instructions on how to get started. Take care and stay safe. Will I see you on a video tour soon?
SOCIAL POST
TEXT: ❗BIG NEWS❗ LIVE VIDEO TOURS coming soon on my
KW App 🎥. Soon, you can simply scroll to the bottom of any property and press “Schedule Tour” to get started. And, if you haven’t downloaded my app yet, here’s the link: [include unique download URL]